Guillaume Huppe has a deep, 360º understanding of both the Québec and English-Canadian markets. Thanks to his international experience acquired in England, France, Québec, and Ontario, Guillaume’s knowledge of Latin and Anglo-Saxon business cultures is unprecedented; providing Mouton’s clients with a unique blend of perspectives – the insider’s and the outsider’s.
Over the course of his career, Guillaume has worked as a consultant and as an employee. He provided useful communication and marketing insights about the best practices for successful implementation of strategies in the Québec market.
After meeting entrepreneurs all over the world, Guillaume realized how much the unique character of the Québec market made it difficult for SMEs to transpose their strategies to Québec even if they were successfully implemented in other markets. This reflected a true need for Mouton’s services and is why the company was formed.